TerraNova Values
Our vision
Responsible tourism
We explore geographical highlights and experiences, away from the well-known mass icons. TerraNova means racial inclusion and acceptance of Love is Love, in any form.
Inspirational tourism
We highlight life-changing and cross-cultural experiences and values. We will never promote animal abuse or portray locals as colourful backgrounds for selfies.
Sustainable tourism
We strive to minimalize the negative impact of over-tourism and increase the well-being to nature and human society. Environmental care above mass exploitation of natural resources.
Low-season tourism
We focus on creating traffic all-year-round, including low season months when our clients and hosts need stability and revenues.
Emotional tourism
Repeaters are of great importance to the stability and growth of the destination. Our #1 effort is to create an ever-lasting emotional bond between the destination and the Israeli traveler.
Intelligent luxury
Enjoy life but do it responsibly. We promote the SLOW LIFE vision by Soneva: Sustainable, Local, Organic, Wellness, Learning, Inspiring, Fun, Experiences.
Our Duty
To listen
Our first duty is to listen to our clients, our stake-holders and our partners
To analyse
We will study the past and present and try to formulate options for the future
To connect
We will connect our clients to the travel trade, opinion makers, sponsors and consumers
To propose
We will suggest relevant strategies, efficient budgets and verifiable action plans
To create
Our activities will be on- and offline, B2B and B2C, mass and niche, print and digital
To prove
Our KPI? Increased all-year-round arrival figures and improved quality of consumer profile.
Our Expertise
Story tellers
Sharing your story to the Israeli audience is our passion and success
Trend setters
We know how to transmit your brand into a “must-experience” trend
Social media freaks
Buzz = Engagement, video views, bloggers and emotional involvement
Friends of the Travel trade
The leaders of the Israeli travel trade know us and we know them
Intelligence collectors
The Israeli market is different and complex. We create an in-depth understanding
Cross marketing experts
Appealing destinations and travel products attract stake-holders than can double every marketing dollar and reach more segments
